Vice President, Digital Marketing Product Manager
About the Company
Renowned commercial investment banking company with an international reach
Industry
Financial Services
Type
Public Company
Founded
1812
Employees
10,001+
Categories
Specialties
Business Classifications
About the Role
The Company is seeking a VP, Digital Marketing Product Manager to play a pivotal role in the transformation of digital sales and acquisitions. The successful candidate will be responsible for managing the digital marketing capabilities vertical, driving the delivery of digital sales transformation capabilities, and overseeing the implementation of key strategic projects. This role demands a seasoned professional with a deep understanding of the digital sales funnel, consumer banking products, and a passion for emerging technologies. The VP will be expected to collaborate with business partners to identify growth opportunities, partner with technology and digital teams to develop product roadmaps, and bring industry insights to inform the strategic roadmap. A strong focus on client-centricity, digital innovation, and the ability to manage a cross-functional task force is essential. Applicants for the VP, Digital Marketing Product Manager position at the company should have 6-10 years' of experience in financial services, marketing, or business, with a proven track record of leading strategy and execution. The role requires a professional with a background in digital marketing and analytics, experience in agile product roadmap design, and a consumer-centric mindset. The candidate must be adept at driving new digital products and strategies, transforming operating processes, and managing the ongoing digital channels. A Bachelor's degree is required, with a preference for a Master's degree, and the ability to demonstrate sound business judgment, analytical acumen, and strong communication skills. The role is a key part of the company's marketing and franchise development team, with a focus on digital acquisitions and sales transformation.
Hiring Manager Title
SVP, Digital Marketing Capabilities and Innovation
Travel Percent
Less than 10%
Functions
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